{"id":284172,"date":"2019-11-06T10:30:36","date_gmt":"2019-11-06T09:30:36","guid":{"rendered":"https:\/\/www.elle.be\/nl\/?p=284172"},"modified":"2019-10-30T12:44:34","modified_gmt":"2019-10-30T11:44:34","slug":"innoveren-de-sleutel-tot-succes-voor-bedrijven","status":"publish","type":"post","link":"https:\/\/www.elle.be\/nl\/284172-innoveren-de-sleutel-tot-succes-voor-bedrijven.html","title":{"rendered":"Innoveren: de sleutel tot succes voor bedrijven?"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"Hoe vind je het juiste idee? Hoe ga je te werk om iets te cre\u00ebren dat nog nooit eerder op de markt is gebracht? Het is vaak niet eenvoudig om te innoveren in een maatschappij waarin alles razendsnel gaat.","protected":false},"author":80,"featured_media":284862,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_yoast_wpseo_canonical":"","footnotes":""},"categories":[4306],"tags":[4279],"class_list":["post-284172","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-elle-active","tag-carriere"],"acf":{"credits_auteur_initial":"","credits_photographe":"","credits_link":""},"_yoast_wpseo_metadesc":"Fred Colantonio breekt met de mythes rond innovatie en verklaart waarom het zo belangrijk is om te innoveren voor bedrijven.","_yoast_wpseo_title":null,"image_verticale":"284862","yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Innoveren: de sleutel tot succes voor bedrijven? - ELLE.be<\/title>\n<meta name=\"description\" content=\"Fred Colantonio breekt met de mythes rond innovatie en verklaart waarom het zo belangrijk is om te innoveren voor bedrijven.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.elle.be\/nl\/284172-innoveren-de-sleutel-tot-succes-voor-bedrijven.html\" \/>\n<meta property=\"og:locale\" content=\"nl_BE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Innoveren: de sleutel tot succes voor bedrijven? - ELLE.be\" \/>\n<meta property=\"og:description\" content=\"Fred Colantonio breekt met de mythes rond innovatie en verklaart waarom het zo belangrijk is om te innoveren voor bedrijven.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.elle.be\/nl\/284172-innoveren-de-sleutel-tot-succes-voor-bedrijven.html\" \/>\n<meta property=\"og:site_name\" content=\"ELLE.be\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/ELLEbelgie\/\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/virginiedupontsprl\/\" \/>\n<meta property=\"article:published_time\" content=\"2019-11-06T09:30:36+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.elle.be\/nl\/wp-content\/uploads\/2019\/10\/eaf-innovation.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"628\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Virginie Dupont\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@ELLEbelgie\" \/>\n<meta name=\"twitter:site\" content=\"@ELLEbelgie\" \/>\n<meta name=\"twitter:label1\" content=\"Geschreven door\" \/>\n\t<meta name=\"twitter:data1\" content=\"Virginie Dupont\" \/>\n\t<meta name=\"twitter:label2\" content=\"Geschatte leestijd\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minuten\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"NewsArticle\",\"@id\":\"https:\\\/\\\/www.elle.be\\\/nl\\\/284172-innoveren-de-sleutel-tot-succes-voor-bedrijven.html#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.elle.be\\\/nl\\\/284172-innoveren-de-sleutel-tot-succes-voor-bedrijven.html\"},\"author\":{\"name\":\"Virginie Dupont\",\"@id\":\"https:\\\/\\\/www.elle.be\\\/nl\\\/#\\\/schema\\\/person\\\/feeca4da8e53347c768b4f218eab645b\"},\"headline\":\"Innoveren: de sleutel tot succes voor bedrijven?\",\"datePublished\":\"2019-11-06T09:30:36+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.elle.be\\\/nl\\\/284172-innoveren-de-sleutel-tot-succes-voor-bedrijven.html\"},\"wordCount\":1265,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.elle.be\\\/nl\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.elle.be\\\/nl\\\/284172-innoveren-de-sleutel-tot-succes-voor-bedrijven.html#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.elle.be\\\/nl\\\/wp-content\\\/uploads\\\/2019\\\/10\\\/eaf-innovation.jpg\",\"keywords\":[\"carriere\"],\"articleSection\":[\"ELLE Active\"],\"inLanguage\":\"nl-BE\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.elle.be\\\/nl\\\/284172-innoveren-de-sleutel-tot-succes-voor-bedrijven.html#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.elle.be\\\/nl\\\/284172-innoveren-de-sleutel-tot-succes-voor-bedrijven.html\",\"url\":\"https:\\\/\\\/www.elle.be\\\/nl\\\/284172-innoveren-de-sleutel-tot-succes-voor-bedrijven.html\",\"name\":\"Innoveren: de sleutel tot succes voor bedrijven? - ELLE.be\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.elle.be\\\/nl\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.elle.be\\\/nl\\\/284172-innoveren-de-sleutel-tot-succes-voor-bedrijven.html#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.elle.be\\\/nl\\\/284172-innoveren-de-sleutel-tot-succes-voor-bedrijven.html#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.elle.be\\\/nl\\\/wp-content\\\/uploads\\\/2019\\\/10\\\/eaf-innovation.jpg\",\"datePublished\":\"2019-11-06T09:30:36+00:00\",\"description\":\"Fred Colantonio breekt met de mythes rond innovatie en verklaart waarom het zo belangrijk is om te innoveren voor bedrijven.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.elle.be\\\/nl\\\/284172-innoveren-de-sleutel-tot-succes-voor-bedrijven.html#breadcrumb\"},\"inLanguage\":\"nl-BE\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.elle.be\\\/nl\\\/284172-innoveren-de-sleutel-tot-succes-voor-bedrijven.html\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"nl-BE\",\"@id\":\"https:\\\/\\\/www.elle.be\\\/nl\\\/284172-innoveren-de-sleutel-tot-succes-voor-bedrijven.html#primaryimage\",\"url\":\"https:\\\/\\\/www.elle.be\\\/nl\\\/wp-content\\\/uploads\\\/2019\\\/10\\\/eaf-innovation.jpg\",\"contentUrl\":\"https:\\\/\\\/www.elle.be\\\/nl\\\/wp-content\\\/uploads\\\/2019\\\/10\\\/eaf-innovation.jpg\",\"width\":1200,\"height\":628,\"caption\":\"innovatie\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.elle.be\\\/nl\\\/284172-innoveren-de-sleutel-tot-succes-voor-bedrijven.html#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"NL\",\"item\":\"https:\\\/\\\/www.elle.be\\\/nl\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"ELLE Active\",\"item\":\"https:\\\/\\\/www.elle.be\\\/nl\\\/elle-active\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Innoveren: de sleutel tot succes voor bedrijven?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.elle.be\\\/nl\\\/#website\",\"url\":\"https:\\\/\\\/www.elle.be\\\/nl\\\/\",\"name\":\"ELLE.be\",\"description\":\"Afspraak op ELLE.be voor exclusief mode en beauty nieuws, inspirerende lifestyle en travel, de leukste hotspots en heerlijke recepten.\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.elle.be\\\/nl\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.elle.be\\\/nl\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"nl-BE\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.elle.be\\\/nl\\\/#organization\",\"name\":\"ELLE Belgi\u00eb\",\"url\":\"https:\\\/\\\/www.elle.be\\\/nl\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"nl-BE\",\"@id\":\"https:\\\/\\\/www.elle.be\\\/nl\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.elle.be\\\/nl\\\/wp-content\\\/uploads\\\/2017\\\/03\\\/elle-icon-200px.jpeg\",\"contentUrl\":\"https:\\\/\\\/www.elle.be\\\/nl\\\/wp-content\\\/uploads\\\/2017\\\/03\\\/elle-icon-200px.jpeg\",\"width\":200,\"height\":200,\"caption\":\"ELLE Belgi\u00eb\"},\"image\":{\"@id\":\"https:\\\/\\\/www.elle.be\\\/nl\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/ELLEbelgie\\\/\",\"https:\\\/\\\/x.com\\\/ELLEbelgie\",\"https:\\\/\\\/www.instagram.com\\\/elle_belgie\\\/\",\"https:\\\/\\\/www.pinterest.com\\\/ellebelgie\\\/\",\"https:\\\/\\\/www.youtube.com\\\/user\\\/ellebelgium\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.elle.be\\\/nl\\\/#\\\/schema\\\/person\\\/feeca4da8e53347c768b4f218eab645b\",\"name\":\"Virginie Dupont\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"nl-BE\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/09d23019323764831f5724fbf3f408b110637065f0c9ddbb4d4a676538e88b48?s=96&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/09d23019323764831f5724fbf3f408b110637065f0c9ddbb4d4a676538e88b48?s=96&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/09d23019323764831f5724fbf3f408b110637065f0c9ddbb4d4a676538e88b48?s=96&r=g\",\"caption\":\"Virginie Dupont\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/virginiedupontsprl\\\/\",\"https:\\\/\\\/www.instagram.com\\\/virgini_dupon\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/in\\\/virginiedupont1\\\/\"],\"url\":\"https:\\\/\\\/www.elle.be\\\/nl\\\/author\\\/virginie\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Innoveren: de sleutel tot succes voor bedrijven? - ELLE.be","description":"Fred Colantonio breekt met de mythes rond innovatie en verklaart waarom het zo belangrijk is om te innoveren voor bedrijven.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.elle.be\/nl\/284172-innoveren-de-sleutel-tot-succes-voor-bedrijven.html","og_locale":"nl_BE","og_type":"article","og_title":"Innoveren: de sleutel tot succes voor bedrijven? - ELLE.be","og_description":"Fred Colantonio breekt met de mythes rond innovatie en verklaart waarom het zo belangrijk is om te innoveren voor bedrijven.","og_url":"https:\/\/www.elle.be\/nl\/284172-innoveren-de-sleutel-tot-succes-voor-bedrijven.html","og_site_name":"ELLE.be","article_publisher":"https:\/\/www.facebook.com\/ELLEbelgie\/","article_author":"https:\/\/www.facebook.com\/virginiedupontsprl\/","article_published_time":"2019-11-06T09:30:36+00:00","og_image":[{"width":1200,"height":628,"url":"https:\/\/www.elle.be\/nl\/wp-content\/uploads\/2019\/10\/eaf-innovation.jpg","type":"image\/jpeg"}],"author":"Virginie Dupont","twitter_card":"summary_large_image","twitter_creator":"@ELLEbelgie","twitter_site":"@ELLEbelgie","twitter_misc":{"Geschreven door":"Virginie Dupont","Geschatte leestijd":"6 minuten"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"NewsArticle","@id":"https:\/\/www.elle.be\/nl\/284172-innoveren-de-sleutel-tot-succes-voor-bedrijven.html#article","isPartOf":{"@id":"https:\/\/www.elle.be\/nl\/284172-innoveren-de-sleutel-tot-succes-voor-bedrijven.html"},"author":{"name":"Virginie Dupont","@id":"https:\/\/www.elle.be\/nl\/#\/schema\/person\/feeca4da8e53347c768b4f218eab645b"},"headline":"Innoveren: de sleutel tot succes voor bedrijven?","datePublished":"2019-11-06T09:30:36+00:00","mainEntityOfPage":{"@id":"https:\/\/www.elle.be\/nl\/284172-innoveren-de-sleutel-tot-succes-voor-bedrijven.html"},"wordCount":1265,"commentCount":0,"publisher":{"@id":"https:\/\/www.elle.be\/nl\/#organization"},"image":{"@id":"https:\/\/www.elle.be\/nl\/284172-innoveren-de-sleutel-tot-succes-voor-bedrijven.html#primaryimage"},"thumbnailUrl":"https:\/\/www.elle.be\/nl\/wp-content\/uploads\/2019\/10\/eaf-innovation.jpg","keywords":["carriere"],"articleSection":["ELLE Active"],"inLanguage":"nl-BE","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.elle.be\/nl\/284172-innoveren-de-sleutel-tot-succes-voor-bedrijven.html#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.elle.be\/nl\/284172-innoveren-de-sleutel-tot-succes-voor-bedrijven.html","url":"https:\/\/www.elle.be\/nl\/284172-innoveren-de-sleutel-tot-succes-voor-bedrijven.html","name":"Innoveren: de sleutel tot succes voor bedrijven? - ELLE.be","isPartOf":{"@id":"https:\/\/www.elle.be\/nl\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.elle.be\/nl\/284172-innoveren-de-sleutel-tot-succes-voor-bedrijven.html#primaryimage"},"image":{"@id":"https:\/\/www.elle.be\/nl\/284172-innoveren-de-sleutel-tot-succes-voor-bedrijven.html#primaryimage"},"thumbnailUrl":"https:\/\/www.elle.be\/nl\/wp-content\/uploads\/2019\/10\/eaf-innovation.jpg","datePublished":"2019-11-06T09:30:36+00:00","description":"Fred Colantonio breekt met de mythes rond innovatie en verklaart waarom het zo belangrijk is om te innoveren voor bedrijven.","breadcrumb":{"@id":"https:\/\/www.elle.be\/nl\/284172-innoveren-de-sleutel-tot-succes-voor-bedrijven.html#breadcrumb"},"inLanguage":"nl-BE","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.elle.be\/nl\/284172-innoveren-de-sleutel-tot-succes-voor-bedrijven.html"]}]},{"@type":"ImageObject","inLanguage":"nl-BE","@id":"https:\/\/www.elle.be\/nl\/284172-innoveren-de-sleutel-tot-succes-voor-bedrijven.html#primaryimage","url":"https:\/\/www.elle.be\/nl\/wp-content\/uploads\/2019\/10\/eaf-innovation.jpg","contentUrl":"https:\/\/www.elle.be\/nl\/wp-content\/uploads\/2019\/10\/eaf-innovation.jpg","width":1200,"height":628,"caption":"innovatie"},{"@type":"BreadcrumbList","@id":"https:\/\/www.elle.be\/nl\/284172-innoveren-de-sleutel-tot-succes-voor-bedrijven.html#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"NL","item":"https:\/\/www.elle.be\/nl"},{"@type":"ListItem","position":2,"name":"ELLE Active","item":"https:\/\/www.elle.be\/nl\/elle-active"},{"@type":"ListItem","position":3,"name":"Innoveren: de sleutel tot succes voor bedrijven?"}]},{"@type":"WebSite","@id":"https:\/\/www.elle.be\/nl\/#website","url":"https:\/\/www.elle.be\/nl\/","name":"ELLE.be","description":"Afspraak op ELLE.be voor exclusief mode en beauty nieuws, inspirerende lifestyle en travel, de leukste hotspots en heerlijke recepten.","publisher":{"@id":"https:\/\/www.elle.be\/nl\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.elle.be\/nl\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"nl-BE"},{"@type":"Organization","@id":"https:\/\/www.elle.be\/nl\/#organization","name":"ELLE Belgi\u00eb","url":"https:\/\/www.elle.be\/nl\/","logo":{"@type":"ImageObject","inLanguage":"nl-BE","@id":"https:\/\/www.elle.be\/nl\/#\/schema\/logo\/image\/","url":"https:\/\/www.elle.be\/nl\/wp-content\/uploads\/2017\/03\/elle-icon-200px.jpeg","contentUrl":"https:\/\/www.elle.be\/nl\/wp-content\/uploads\/2017\/03\/elle-icon-200px.jpeg","width":200,"height":200,"caption":"ELLE Belgi\u00eb"},"image":{"@id":"https:\/\/www.elle.be\/nl\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/ELLEbelgie\/","https:\/\/x.com\/ELLEbelgie","https:\/\/www.instagram.com\/elle_belgie\/","https:\/\/www.pinterest.com\/ellebelgie\/","https:\/\/www.youtube.com\/user\/ellebelgium"]},{"@type":"Person","@id":"https:\/\/www.elle.be\/nl\/#\/schema\/person\/feeca4da8e53347c768b4f218eab645b","name":"Virginie Dupont","image":{"@type":"ImageObject","inLanguage":"nl-BE","@id":"https:\/\/secure.gravatar.com\/avatar\/09d23019323764831f5724fbf3f408b110637065f0c9ddbb4d4a676538e88b48?s=96&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/09d23019323764831f5724fbf3f408b110637065f0c9ddbb4d4a676538e88b48?s=96&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/09d23019323764831f5724fbf3f408b110637065f0c9ddbb4d4a676538e88b48?s=96&r=g","caption":"Virginie Dupont"},"sameAs":["https:\/\/www.facebook.com\/virginiedupontsprl\/","https:\/\/www.instagram.com\/virgini_dupon\/","https:\/\/www.linkedin.com\/in\/virginiedupont1\/"],"url":"https:\/\/www.elle.be\/nl\/author\/virginie"}]}},"_links":{"self":[{"href":"https:\/\/www.elle.be\/nl\/wp-json\/wp\/v2\/posts\/284172","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.elle.be\/nl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.elle.be\/nl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.elle.be\/nl\/wp-json\/wp\/v2\/users\/80"}],"replies":[{"embeddable":true,"href":"https:\/\/www.elle.be\/nl\/wp-json\/wp\/v2\/comments?post=284172"}],"version-history":[{"count":4,"href":"https:\/\/www.elle.be\/nl\/wp-json\/wp\/v2\/posts\/284172\/revisions"}],"predecessor-version":[{"id":284867,"href":"https:\/\/www.elle.be\/nl\/wp-json\/wp\/v2\/posts\/284172\/revisions\/284867"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.elle.be\/nl\/wp-json\/wp\/v2\/media\/284862"}],"wp:attachment":[{"href":"https:\/\/www.elle.be\/nl\/wp-json\/wp\/v2\/media?parent=284172"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.elle.be\/nl\/wp-json\/wp\/v2\/categories?post=284172"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.elle.be\/nl\/wp-json\/wp\/v2\/tags?post=284172"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}